Services
As a seasoned data leader of 15+ years, I bring a wealth of experience in data strategy, sales and marketing enablement, analytical engineering, and data visualisation to support strategic decision-making and drive commercial success. My focus is on leveraging advanced analytical, GenAI tools, and machine learning techniques to deliver impactful, end-to-end, data-driven initiatives. With a career spanning leadership roles at complex organisations, I am committed to delivering actionable insights by enhancing data platforms and ecosystems, and fostering collaboration across teams and stakeholders. My goal is to empower organisations and the people to harness data effectively, ensuring optimised performance and decision-making in competitive environments.
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Keynote Speaker
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Masterclass & Training
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Data Visualization and storytelling with data
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AI Solutions for Business Users
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Salesforce Sales Cloud for Business
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Snowflake from zero to hero
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Prompt Engineering for Business
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UX/UI Design in data
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Developing data as product and data mesh
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Healthcare and Pharma Consultancy
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Commercial Excellence and Sales Enablement
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Drive Field Force enablement, productivity and insights
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Design and implement segmentation and targeting strategies
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Analyze HCP /HCO trends to support demand creation and territory planning
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Drive user adoption of tools and support training initiatives for field force and stakeholders
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KPI & Performance Management: Develop and continuously improve the KPI framework for sales teams, including performance analysis and efficiency tracking across all sales roles
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Supporting CRM development and data hygiene standards
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Tools and Platforms: Salesforce, Salesforce Life Science, Veeva Vault, Veeva Promomats, Veeva LIMS, Veeva Quality,Veeva Align, Veeva Events Management
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Data and AI Consultancy
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Owning the end-to-end data function, from data infrastructure and analytics to metrics, modelling, and business insights.
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Translate business requirements into Salesforce product requirements
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Define and manage the Salesforce product roadmap, including MVP and longer-term evolution
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Drive product ownership and strategic direction for the Salesforce platform
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Ensure Salesforce solutions align with broader business objectives
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Designing commercial data platforms
Expertise
Technical Authority
Expert-level mastery of SQL, Python, Snowflake, BI tools, Tableau, PBI, Databricks, and dbt.
Leadership Mindset
A proactive, collaborative approach to solving complex business challenges and a commitment to fostering team growth.
CRM Ecosystem Expertise
Significant experience in the global management and optimization of Salesforce, Veeva, and enterprise-level CRM systems.